Archive for September, 2012

Selecting a great Flat Fee Service

September 21, 2012 Leave a comment

Flat Fee Listing services exist all across the 50 states. In the state you are looking to sell  in, you can be sure that many companies are looking to compete for your business. With so many out there, what are some things to look for?

Below are considerations to think about before listing.

The more states a company serves, proceed with caution.

In the state my brokerage serves in, Massachusetts is the only state we serve. While it is impressive to see brokerages those that serve multiple states, that fact is unlikely to help you.

What to really look out for are companies that pipe listing opportunities to other brokerages for a price (like . It is in your best interest to find a service that serves the state directly without a middle man. All funds paid go to that broker, which should be dedicated to paying for your service.

Look to see how many listings the company has

With many competitors, only a few have more than 10 listings at any given time. The more listings suggests that there is reputation that has been earned and kept. You can easily find the current listings on the website. Possibly, they have a record of their history handy.

Cheaper in dollars comes at a cost in other ways.

As I’m writing this post, paying a few hundred dollars ($200-$400) is a sweet spot for getting both competitive price and responsive service. That being said, do not expect phone based communication to be perfectly responsive. To get more handholding and greater phone service, naturally expect to pay more ($500-$1000).  There are services out there claiming price under $200, which is very competitive price-wise, but very low on service or very limited in listing lifespan (less than 3 months).

Being computer savvy (even slightly) is to your advantage.

Email and digital photos are flat-fee listing friendly. Email is a great way to get what you want done effectively. Phone service is generally slower and could possibly be ignored at times. While it doesn’t mean the phone is off limits, but if phone service is very important to you and would consistently use it, look to more expensive flat fee options.

Searching for a listing service that meets what you see above is readily done with some googling effort or by the ever reliable word of mouth. There are lots of them around, so taking the time to see what is more reputable with the suggestions above is in your best interest.

Categories: Coaching, For Homesellers

Considerations when purchasing real estate

September 18, 2012 Leave a comment

In the hundreds of pieces of news that I receive everyday, this piece of news is a pretty good one when it comes to purchasing real estate. While this article appears to take an emphasis of “investing”, it too can be applied to just purchasing for your own benefit.

Categories: Uncategorized

From the Mailbag: MLS

September 7, 2012 4 comments

A reader, named “Ed”, wrote in with the “tidbit”.

“The per cent sold by realtors ( around 92 % ) might help convince homeowners to sell through a realty”

Ed, we appreciate the submission, in addition to the successful business that we have conducted together.

What is being referred to is the percentage of homes sold by agents. I can’t confirm if 92% is an accurate number or not.  Even if the actual percentage is lower, I still believe the vast majority of homes are sold by agents. What I do know is that listing a property in MLS is your best chance to getting your property sold.

MLS will

  1. Market your place most effectively.
  2. The best place to elicit a positive emotional response to your place.
  3. Will find you the fairest price for your property.

The 3 facts above are a result of the numbers game. Most people, when they start their home search will run into homes that are found on MLS, one way or another. More people seeing your property mean more chances for a sale.

Successful “Do-it-yourself” home buying

September 7, 2012 Leave a comment

“Do-it-yourself” buying comes in many shapes and forms, with inconsistent results. The goal of this post is to introduce to you the concept of “do-it-yourself” buyers agent, the agent that will bring you consistent results, meaning that a transaction is predictable to your expectations from start to finish.

On the buying side of real estate, “do-it-yourself”  buyers agents (DIYBA) are agents that comes into action when purchasing a property. When employed properly, you can receive a handsome reward at the end of the purchase process.

While the initial engagement of a DIYBA may (and should) come well before submitting an offer, these agents come into real action when you are wanting to submit an offer on a property. Great DIYBA  are out there willing to provide you with their expertise. It’s up to you to find them!

Do-it-yourself buyers agents are especially helpful when

  1. Creating and strategizing an offer
  2. Know how to walk away from a deal.
  3. Navigating and negotiating a deal so that your comfort is in the front seat.

This does not mean that having them out for a home searching session isn’t out of the question. Perhaps having them out with you to consult with is well worth the value.

At first being approached with this idea may seem strange and create some hesitation. Receive this idea with the intent of getting help and get rewarded for the effort put in on your own. With this mindset, you’ll be able to find an outstanding DIYBA.